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Offering cutting edge websites and innovative digital marketing solutions, OverflowLocal.com recognized by TMT News as Best Web Design Company for 2017 in Wisconsin

In this day and age, a well designed website can be the reason for your company's success. It encourages your potential customers to stick around, and can even translate to sales. In comparison, a poorly-designed website won't give them the information they need, if there's any information at all. If they can't access your products, or they aren't presented in an appealing way, that's a mark against you. Remember that you have to convince your clients why you're the best in the game. They need a reason to purchase from you in the first place. Don't make the wrong first impression. If your website isn't up to par, take the next steps to get it on the right level!

This is another web design trend that's taken its inspiration directly from the runways. While the past few years have seen a focus on minimalism, now darker color palettes are returning.

Despite the ever-increasing need for mobile optimization, desktop shopping experiences still have an edge over mobile when it comes to load-time.

There's a psychology behind landing page design. Are you taking advantage? These tips for an effective landing page are what you've needed for conversions.

You want to make a compelling landing page, something that will get clicks and conversions without any effort, but don’t know where to start.

Life would be easier if we could just wave a magic wand and make everything perfect.

While there is no magic lamp that will release a genie ready to do your bidding, this guide will help you understand the secrets of great landing page design.

There’s a lot of factors at work, and it might seem confusing at first. We’ll even add in a little science and psychology too.

But we’re going to break it down piece by piece, element by element, so that you’...

Your website is increasingly the first impression a customer has of your business. According to annual research conducted by the Pew Research Center, 84% of American adults are using the internet. Further research from Google (in partnership with Ipsos Media) indicates that about 80% of them search for products and services online, and up to half of those will visit a store the same day they conduct the search.

The time your website was only beneficial for gaining audience attention is over. Going into 2017, successful websites need to prompt their audience to not just read about your brand, but convert to leads and customers as a result. To accomplish that goal, here are 6 elements every high-converting landing page and homepage should possess.

When it comes to building your dining establishment's site, you probably want to make sure that you have all of the main elements of a high-converting restaurant website covered. You'll want to post pictures of the inside and outside of your restaurant and your food, you'll want to include your address, directions and a map to help people get to your establishment, and you'll want to make sure that your contact information is easy to find. Additionally, you'll want to put a big focus on posting your menu on your website, since this is one of the most commonly visited pages on your average restaurant site. These are a few tips that you should remember when posting your menu online.

Make Sure It's Text-Based

You'll want Google's search eng...

In search for a website design company that can capture your ideas, manifest your goals, and provide an amazing website experience for your brand? Overflow Local has had tremendous success in helping small businesses like yours design winning websites that exemplifies their brand and generates results in engaging their audience. We are ready and qualified to assist you in creating an impressive presence online that supports with your business objectives.

Any chef knows: presentation matters. We consume our meals with our eyes first, and a delicious-looking plate of food will automatically taste better than one that is poorly presented. So is it really a surprise that the same is true for restaurant websites?

When marketing your establishment online, you have to convince your audience that they should visit you rather than the countless other options in your areas. And in designing your website, the best way to do that is to focus on effective visuals.

The Importance of a Visual Website

Studies increasingly show that without a website that is focused on visual cues, your digital marketing efforts become much more difficult. Research shows that colored visuals will increase your audience's...

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WHO WE ARE

From developing a global image for your brand to producing websites that drive consumer interaction and improve conversion rates, Overflow Local is a driven and enthusiastic web design company that thrives on creativity, innovation, trendsetting, and our desire to attain excellence. Our talented team ensures that the quality of the work we produce meets and exceeds the expectations of even the most demanding client.

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